Founded in 1942! Classic Baked Sweets at Chocolate Shop’s Main Store in Fukuoka

chocolate-shop-honten-fukuoka-en-thumbnail

This article may contain product promotions.

Information is as of publication and may be outdated.

In Tsunabamachi, Hakata Ward, Fukuoka City, there is a confectionery shop that has been making chocolate since 1942. Its name is Chocolate Shop Main Store. A phrase displayed outside calls it “where Hakata’s chocolate story began”, and it has long been loved by local people.

For this visit, my wife asked for financiers, so I chose three varieties at the shop and brought them home. The one that left the strongest impression was Premium Yaki Chocolat, a chocolate financier covered in milk chocolate. Along with the delicious sweets, the warm and attentive service—from the greeting at the entrance to checkout—made shopping here a pleasure.

chocolateshop-fukuoka-exterior
Chocolate Shop Main Store in Tsunabamachi

Founded in 1942: “Where Hakata’s Chocolate Story Began”

Chocolate Shop was founded in Hakata’s Tenyamachi district in 1942. In 2026, it celebrates its 84th anniversary as one of Fukuoka’s best-known historic confectionery shops.

According to the official introduction to Chocolate Shop Main Store, the shop moved from Tenyamachi to its current location in Tsunabamachi in 2004 to mark its 60th anniversary. Five parking spaces are available in front of the shop, and it is also within walking distance of Gofukumachi and Nakasu-Kawabata subway stations.

chocolateshop-fukuoka-gift-display
Colorful gifts and products with Hakata-inspired designs

The shop offers rows of chocolates, fresh cakes, baked sweets, gelato, and more. You can easily buy a single treat to enjoy at home, while the wide selection of boxed and gift-wrapped items also makes this a convenient place to look for a Fukuoka souvenir or a present for someone special.

A Warm Welcome That Begins with “Welcome to Chocolate Shop”

When I entered, a staff member greeted me with “Welcome to Chocolate Shop.” Hearing the shop’s name instead of a standard greeting made the welcome feel more personal and memorable.

The staff were attentive from the product explanation through checkout, and I enjoyed a comfortable shopping experience. The delicious sweets have been loved for generations, but the care shown to each customer is another reason I would like to visit again.

chocolateshop-fukuoka-fresh-baked-sweets-display
A display of sweets finished inside the shop

During my visit, financiers, canelés, tarts, and other sweets were arranged in a display with a preparation area visible behind it. Even choosing what to buy was enjoyable, and seeing freshly made sweets up close adds a special sense of excitement to the main store.

chocolateshop-fukuoka-baked-goods-display
Individually wrapped sweets on display



My Wife Asked for Financiers

When I asked my wife what she wanted, she chose financiers. I decided which ones to buy after looking at the selection in the shop. I brought home three items: two classic Hakata Financiers and one Premium Yaki Chocolat.

博多フィナンシェのはちみつ味とチョコ味
Honey and chocolate Hakata Financiers
プレミアム焼きショコラ
Premium Yaki Chocolat
  • Hakata Financier (Honey): ¥291 including tax
  • Hakata Financier (Chocolate): ¥291 including tax
  • Premium Yaki Chocolat: ¥324 including tax

Product names and prices are based on the signs displayed during my visit.

Two Hakata Financier Flavors: Honey and Chocolate

Hakata Financiers are available in honey and chocolate flavors. Each one is individually wrapped, making them suitable for a snack at home or a small gift with a mix of flavors.

Premium Yaki Chocolat: A Financier Covered in Chocolate

Of the three items, I gave the Premium Yaki Chocolat to my wife. It is a regular chocolate financier covered with a slightly thick layer of milk chocolate. The official baked sweets page also recommends it to people who enjoy both chocolate and baked sweets.

“Even with the chocolate coating, it is not overly sweet. The balanced sweetness and fluffy financier are wonderful.”

My wife’s comment

After hearing her comment, I wanted to try it too. I returned later and bought another Premium Yaki Chocolat, partly so I could photograph it for this blog. The cake was moist, and the combination of the financier and its outer chocolate coating made it a satisfying sweet that felt fitting for a chocolate specialty shop.

chocolateshop-fukuoka-premium-chocolate-financier
Cross-section of Premium Yaki Chocolat

Easy to Choose for Yourself or as a Fukuoka Souvenir

The financiers I bought cost around ¥300 each, making them an easy choice for a small personal treat. A selection of several flavors would also work well as a gift for a chocolate lover or as a souvenir from Fukuoka.

The shop also carries a wide range of fresh chocolates, cakes, and boxed baked sweets. Tell a staff member who the gift is for and your budget, and they can help you choose while providing the same attentive service.

If you would like to visit more chocolate specialty shops in Fukuoka, take a look at our article featuring two shops in Ropponmatsu.

Chocolate Shop Main Store Information and Access

Shop Chocolate Shop Main Store
Address 3-17 Tsunabamachi, Hakata Ward, Fukuoka City, Fukuoka 812-0024
Access 3-minute walk from Gofukumachi Station on the Fukuoka City Subway Hakozaki Line
4-minute walk from Nakasu-Kawabata Station on the Airport and Hakozaki lines
2-minute walk from the Nishitetsu Bus Doi-machi stop
Opening hours 10:00–19:00
Telephone 092-281-1826 (main store)
0120-07-1826
Closed Tuesdays (may open when Tuesday is a public holiday)
Parking 5 spaces
Payment Cash, credit cards, and QR-code payments
Service Takeout

Opening hours, closing days, prices, and available products may change. Before visiting, please check the official Chocolate Shop Main Store page for the latest information.

Summary: Thoughtful Sweets and Service from a Historic Shop

Chocolate Shop Main Store offers sweets shaped by a history dating back to 1942, together with warm customer service. From the opening words, “Welcome to Chocolate Shop,” through the end of my visit, shopping here felt comfortable and pleasant.

The Premium Yaki Chocolat was not overly sweet despite its extra chocolate coating, and the cake was both fluffy and moist. If you are near Gofukumachi or Nakasu-Kawabata and looking for a personal treat or a Fukuoka souvenir, why not stop by “where Hakata’s chocolate story began”?

Find Your Perfect Hotel in Fukuoka Here!

Leave a Reply

Your email address will not be published. Required fields are marked *

CAPTCHA